Overview of Zanala Bangladesh – Bangladeshi Marketing Communication Agency

Posted in: Miscellaneous Jun, 16 2011 | Comments

Zanala Bangladesh is a new age market communication company. they design identity and communication strategies/tools for customer’s communication needs in all forms of media, be it product/service promotion or social awareness. They have the people, know-how and professional experience to give a distinct identity in the market.

Vision of Zanala Bangladesh:
Their services using audio-visual, print and digital media help corporations and non-profit organizations to communicate their messages and create awareness.

Services of Zanala Bangladesh:

Corporate Identity Development& Brand Promotion
ZANALA Bangladesh designs the corporate identity of the company which talks volumes about its attitudes and personality. A Corporate Identity is the confluence of purposefully blended graphic, imageries, typefaces, symbols etc. It is the most incisive corporate image message that a company sends out to its audience. ZANALA Bangladesh’s team of creative and communication specialists understand that the company’s image and reputation can be greatly enhanced by designs that capture and communicate its mission and commitment to its stakeholders.

Communication & Social Marketing
ZANALA Bangladesh helps corporations and non-profit organizations to generate public awareness for their message. Their skills in mass communication and social marketing allow them to offer a broad range of communication service. They have the ability to craft culturally appropriate message for today’s diverse communities. They oversee both the creative process and the production. They provide comprehensive communication.

Other Services:
• Activation

• Pre-Testing

• Translation & Contextualizing

• Illustration

• Photography

Areas of Work
• Documentary & Audio-Visuals:
If customers have a story to tell about their intervention or promote a product/service, they are equipped to translate it into broadcast quality video. Whether it is a documentary, promotional video, event documentation, instructional video, TV show or a TV commercial, we make the perfect audio visual product for your communication needs.

• Graphic Design and Printing:
ZANALA Bangladesh has already gained a reputation of producing new age graphics for the design and printing need of our clients. They have a dedicated team of graphics designers and production specialists producing industry-leading results. From proper page layout to overall creative design and photography, we create printed materials that are not only aesthetically pleasing, but also effective.
Custom illustrations make materials come to life. Creating custom graphics, characters, illustrations, charts and graphs that effectively convey their message are all part of their design process. A final printed piece is a reflection of our passion and expertise. Rest assured that we only work with printers that produce top quality work. And since they are a one stop shop, they save the hassle of bidding out print jobs, project coordination and multiple billing. They work closely with their printing press and signage vendors to ensure the highest quality production and visual consistency with current branding.
• Presentation and Interactive Multimedia:
When it comes to communicating message, professionally produced multimedia presentations on CD or DVD excite your customerssenses and engage them in an interactive experience as they are taken on a guided tour to your products and services. Using a combination of video, photographs, graphics, animation, text and sound, ZANALA Bangladesh has the capacity to produce dazzling interactive & non-interactive presentations for a wide range of clients. These interactive products can be used to inform, train, motivate or persuade the target audience.

• Web Solutions:
By having worked with many clients of different types, Zanala Web Solution team has gained the valuable experience to provide innovative solution in building dynamic and engaging websites. They incorporate aesthetic and functional elements into web design for our clients to establish their identity worldwide. They believe that a web site is just a part of a company’s overall marketing effort.Zanala make sure that website serves a specific business need and is consistent with overall marketing strategy. No web site project is too large or too small. they can handle anything from small sales and informational type sites to large database-driven dynamic sites.

• Event Management:

Zanala Bangladeshmanages corporate events. They design a theme for the event, invite people and ensure participation, develop stationeries and communication materials, organize venue and logistics and manage the event day. Documentation using video, photograph and rapporteuring is also part of our responsibility.

Documentaries by Zanala Bangladesh:
• Workplace Safety Pays!
• Korma Khetre Nirapotta, Bebshai Ane Shofolota
• Making ICT Work for the Poor
• A Snapshot (Furniture Industry of Bangladesh)
• Jomin – A docu-drama for Innovision Consulting Ltd.
• Emotional Brand Laddering
• Skill Development and Socio-economic
• Bringing Knowledge to Vegetable Farmers
• Impact of Ethical Business Practices

TV Spot & Shows
• SoftEXPO 2005
• Earthquake Preparedness
• Cable TV Spot for Better Business
• TV Spot for Safety Fair
• ZANALA- an IT Based TV Magazine
• Mi3

Promotional Video & Presentation

• Bangladesh-Undiscovered Gem of Asia
• Jalal Furniture Ltd.
• Pacific Furniture Ltd.
• Quality Agro Furniture Ltd.
• Hatil Complex Ltd.
• Jayson Pharmaceuticals Ltd.
• Neem Kimya Laboratory.
• Seatex Ltd.
• SuvastuNazar Valley
• Cassiopeia Fashions Ltd.
• American International University-Bangladesh
• Rahimafrooz
• Babylon
• Ananda Group
• City Group
• Promotional Video on IDLC Finance Ltd.

Event Documentation
• Corporate Bazaar
• American International University

• Herbal World
• Rural Information Center
• Workplace Improvement Program
• Bdjob
– 5 years’ Celebration
– 7 year’s Celebration
• Branding
• Bangladesh Association for Software and Information Services (BASIS)
– SoftEXPO 2005
– SoftEXPO 2007

• Bangladesh Disaster Preparedness Center
• Neem Medical Plants
• Road2Tunis
• Medicinal Plants
• Furniture Roadshow

• Testing of Tools – Young Workers
• Market Development Forum
 Poverty & Market Development
– Working with business membership
– Private Sector in the Poultry Sector
– National Seminar on Eco & Energy Efficiency

Achievements of Zanala Bangladesh:
ZANALA Bangladesh and HATIL Complex LTD. receive Best IT Use Award at BASIS SoftExpo 2009:
ZANALA Bangladesh Ltd. and HATIL Complex Ltd. has been honored with “Best IT Use Award 2009” for using info Center, a touch screen based kiosk at the BASIS SoftEXPO2009. Dr. Dipu Moni, Honorable Minister for Foreign Affairs, Mr. Dipankar Talukdar, Honorable State Minister, Ministry of Chittagong Hill Tracts Affairs, Government of the People’s Republic of Bangladesh and Mr. Oddvar Hesjedal, CEO of Grameen Phone Ltd., handed over the award at the Grameen Phone CEOs Night on the fourth day of the event at Bangladesh China Friendship Conference Center.

ZANALA Bangladesh received COMMWARD Excellence Award-2009″
Zanala Bangladesh and IDLC received “COMMWARD Excellence Award-2009” for upholding the image of Bangladesh in International arena. This award was given for the video “Bangladesh-the un-derdicoveredjem of Asia”.

ZANALA Bangladesh received the Century International Quality ERA Award (CQE)
Business Initiative Directions (BID) awarded ZANALA Bangladesh Ltd as the Century International Quality ERA Award (CQE) in the Gold category. It was held on 13th International Quality Convention at the Intercontinental Convention Hall in Geveva, Switzerland.

ZANALA Bangladesh is an ISO 9001:2008 Certified company
ZANALA Bangladesh with inspiration to balance its quality to international standards is an ISO 9001:2008 certified company.

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